Red Bull Events
Design and art direction across the world of Red Bull events. From the Stratos jump at the edge of space to Cliff Diving and Formula 1, part of the teams that gave each one its own visual world.
Every Red Bull event is its own visual world, and each one is built end to end by big teams of people. I was part of those teams, working across a variety of roles depending on the event, from logo design and key visuals to styleguides, posters, communication tools, social and digital experiences.
From a jump at the edge of space to cliff diving and Formula 1, these are just a handful of my favourites that I had a hand in, in some capacity. There were plenty more.
Overview
The role
One of a large team on each event, contributing across a range of roles, from identity and key visuals to campaign artwork, social and digital experiences.
128,000 ft
From the edge of space at Red Bull Stratos to Cliff Diving and the Formula 1 grid.
Across every touchpoint
Every event, an entire visual world
Event logo design
Styleguides
Artworks
Key visuals
Posters
Communication tools
Social media
Digital & site design
Credits
Alicia Evergreen
Design & Art Direction, various roles
Red Bull
Client
Kastner & Partners
Agency
More to come
Stratos · Cliff Diving · Formula 1







