Transported turned house-hunting into something you could do from anywhere. Tour a $15-million home in virtual reality before you ever book the flight. We built the brand, the logo, and the interface you moved through inside the headset.

House-hunting is slow, and the best homes are the hardest to get to. The insight was simple. If you can't bring the buyer to the house, bring the house to the buyer. We built the whole brand around one promise, printed right into the logo lockup. Virtual reality for real estate.

The logo is a dimensional T that reads like a doorway you could step through, in a gradient that runs from deep blue to bright green. Inside the headset, we designed the whole journey. A gallery of featured listings you browse just by looking, then a walkthrough where you glide from room to room and glance at a marker to learn what you're seeing, from the Carrera marble to the city view.

We shipped on the two headsets that mattered then, Samsung Gear VR and Oculus, and kept the experience identical across both. One brand, one interface, whether you were a buyer in another country or just curious what a Beverly Hills mansion feels like from the inside.

Transported put people inside homes they'd never otherwise see, and gave serious buyers a way to shortlist from anywhere in the world. For a lot of people who tried it, it was the first time virtual reality felt genuinely useful, not just a demo.